Currently, Motorola is aggressively developing products which function on a bandwidth known as white space. White space is an electromagnetic frequency, on which analog television is currently broadcast. However, television is moving entirely to digital in the near future, and as a consequence this bandwidth will be freed up. Because this signal / bandwidth is capable of carrying a tremendous amount of information, it has tremendous implications for who has access to broadband and from where.
One of the immediate beneficiaries will be rural America, for whom the cost of cable network development has not been justified, mostly on account of a diminutive population density. Now, these ruralites will be able to access broadband speeds wirelessly in their homes.
Another important group of beneficiaries will be mobile cell phone users. If you thought that the 3G network was fast, you ain't seen nothing yet. Mobile web browsing and data transfer will become lightning quick.
As a consequence, I think we will see a spike in internet usage across the board. One market to keep an eye on will be mobile advertisers and application developers, who will now be able to build out much more complex web dependent functionality that is exceedingly data intensive, and interesting, as a result.
For some more information, watch this video featuring Google's very own Larry Page, and an FCC representative.
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